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The Sebrae Entrepreneurship Education Reference Centre put together a selection of essential content
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THE ART OF THE START

Guy Kawasaki
Ed. Best Seller - 237 p.
In The Art of the Start, Guy Kawasaki, one of the most original and irreverent strategists from the business world presents an indispensable guide for people starting out in business. The author presents important steps for opening a company and the development of ideas, in addition to stimulating a more entrepreneurial mentality.

objective

Be the definitive guide for anybody starting their project.

Guy Kawasaki

Guy Kawasaki is one of the world's most important specialists in technology and marketing. A Silicon Valley venture capitalist, author, advisor to Apple Inc, and director of Garage Technology Ventures.

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