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THE SUPRISING SCIENCE OF MOTIVATION

Daniel H. Pink
TED Talks
If you have heard your entire life that for new intellectual solutions to appear, you need to reward them (generally with a lot of money) and errors must be punished, you'll be surprised to know that science shows it's exactly the opposite. In this TED talk, Pink explains how motivation based on autonomy, mastery and purpose can transform the world.

Watch:
https://www.ted.com/talks/dan_pink_on_motivation?language=pt-br

objective

Learn more about the impact of motivation on the lives of people.

Daniel H. Pink

Daniel H. Pink is the author of five books about business, work and administration. He has sold more than two million copies around the world and the book has been translated into 35 languages.

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