Universities with open doors to the job market

Implementing an entrepreneurial education in universities depends on the change of mentality of the management team, faculty, and students. All stakeholders must accept the new learning and assessment models. But another aspect can make a difference: being open to the market. Opening the university’s doors to companies can enrich academic education, making entrepreneurship, not just an isolated subject and but an approach to real entrepreneurial practices.

The first step is to rethink academic curriculum, incorporating subjects and activities that prepare students for the real challenges experienced in the job market. Internship programs, for example, can become more strategic and connected to education. A good idea is to have the trainee develop a final project for the employer in partnership with a professor or a mentor.

The opposite also works: inviting business leaders to collaborate as mentors in students’ projects can benefit both parties. The company stays close to the effervescence of ideas and energy that the academic community naturally has and students have the opportunity to collaborate on solutions that will, in fact, be implemented in organizations.

Creating internal acceleration programs, fostering the development of students’ ideas into businesses, is another way to encourage entrepreneurship. If the initiative is carried out in partnership with startups and other acceleration programs, even better.

Allan Costa, business consultant and startups mentor, comments on the need for higher education to become more entrepreneurial. Watch the video below:

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